Who Knew Punctuation Influences Small Business Marketing Results

See on Scoop.itSocial Selling for B2B

Punctuation and spelling are quite important in social media posts as it turns out! While it seems obvious that they are important in blogs, punctuation in particular can influence the reactions that your posts receive in social media.

Mike Ellsworth‘s insight:

There’s a great infographic in this post, and, yes, it talks about punctuation, among other things! Yes! The exclamation point is one of the marks! Does that surprise you?


Via @GlenGilmore 

See on thecogentcoach.com


About NextPhase Selling

Social Media Performance Group is a premier enterprise social media consulting company that offers a unique approach to integrating social media into the enterprise — forget about the tools, it's all about the strategy! Rather than focusing on the tactics (do this or that on LinkedIn, Twitter, YouTube), first we work with you and your senior leadership to comprehend your corporate strategy. Once we understand your strategic objectives and goals, we show you how a comprehensive social media strategy can integrate with and support your corporate strategy. We take an enterprise-wide view based on our unique Enterprise Social Media Framework, which maps social media to all appropriate touchpoints in your enterprise. We go beyond the obvious quick hits — sales and marketing — and help you achieve social-media-driven results in areas such as product development, customer service, and employee engagement and retention. As a result, social media is not just bolted on; it is integrated with, and provides support for, your company's existing strategy and operations, yielding unprecedented results.
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