Google Creates ‘Helpouts,’ a Video Service for One-On-One Expert Advice

See on Scoop.itEnterprise Social Media

Businesses and topic experts who use the new tool will be able to set and charge fees for their services, Google says.

Mike Ellsworth‘s insight:

In our Infinite Pipeline books (, we stress that the best way to do sales and marketing using social media is to solve customers’ and prospects’ problems. Luckily for us, the executive edition of Infinite Pipeline is still prepress (help us finish it at: so that we can include the new Google Helpouts service.


Helpouts is basically an extension of Google Hangouts, but adds the ability to schedule live consultation sessions with a provider, who lists their services with Google. Providers can provide assistance gratis or charge for sessions. This could be a great way to show off your company’s expertise and, by solving prospects’ problems, attract more sales.


We’ll be watching the rollout of Google Hangouts closely, and you may see a listing for Social Media Performance Group in the directory soon.


Via @EntMagazine

See on


About NextPhase Selling

Social Media Performance Group is a premier enterprise social media consulting company that offers a unique approach to integrating social media into the enterprise — forget about the tools, it's all about the strategy! Rather than focusing on the tactics (do this or that on LinkedIn, Twitter, YouTube), first we work with you and your senior leadership to comprehend your corporate strategy. Once we understand your strategic objectives and goals, we show you how a comprehensive social media strategy can integrate with and support your corporate strategy. We take an enterprise-wide view based on our unique Enterprise Social Media Framework, which maps social media to all appropriate touchpoints in your enterprise. We go beyond the obvious quick hits — sales and marketing — and help you achieve social-media-driven results in areas such as product development, customer service, and employee engagement and retention. As a result, social media is not just bolted on; it is integrated with, and provides support for, your company's existing strategy and operations, yielding unprecedented results.
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