If you want a simple way to make your emails more profitable, without any hard pitching or looking even remotely “salesy”, then give me a few minutes here,
We agree with the approach in this article – don’t be salesy; address the pain. However, the example the author uses is way too long. We talk a lot about effective sales messaging in our book: The Infinite Pipeline: How to Master Social Media for B2B Sales Success – Sales Person Edition http://bit.ly/InfPipeCh1 Click the link for a free chapter.
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