43 Ideas to Effectively Level Up Your Content Marketing Efforts

See on Scoop.itEnterprise Social Media

Content marketing is the new SEO and here is how you can take your content marketing efforts to the next level through innovative and practical ideas.

Mike Ellsworth‘s insight:

One of the big recommendations here is to create a blog, yet I’m hearing dissenters on this issue recently. Some say that sharing authoritative content from others is more effective than creating your own. With more than 40 million blogs hosted on WordPress alone, you may be better able to stand out by curating good content.


Via @shawmu

See on www.steamfeed.com


About NextPhase Selling

Social Media Performance Group is a premier enterprise social media consulting company that offers a unique approach to integrating social media into the enterprise — forget about the tools, it's all about the strategy! Rather than focusing on the tactics (do this or that on LinkedIn, Twitter, YouTube), first we work with you and your senior leadership to comprehend your corporate strategy. Once we understand your strategic objectives and goals, we show you how a comprehensive social media strategy can integrate with and support your corporate strategy. We take an enterprise-wide view based on our unique Enterprise Social Media Framework, which maps social media to all appropriate touchpoints in your enterprise. We go beyond the obvious quick hits — sales and marketing — and help you achieve social-media-driven results in areas such as product development, customer service, and employee engagement and retention. As a result, social media is not just bolted on; it is integrated with, and provides support for, your company's existing strategy and operations, yielding unprecedented results.
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