How to Use Social Media to Close More Deals without Being a Pushy Salesperson


See on Scoop.itEnterprise Social Media

“The days of being able to close on most sales transactions with the style of a pushy used car salesman, are gone. Here are 3 steps to using social media to win more business without being annoying.”

 

I love this article, and especially the section, Solve Problems Rather than “Selling”

We call it selling what they need, not what you’ve got to move this quarter.

We delve into a lot of these points in our new book:
The Infinite Pipeline: How to Master Social Media for Business-to-Business Sales Success http://bit.ly/InfPipe ;

 

Via @ProPodder

See on www.jeffbullas.com

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About NextPhase Selling

Social Media Performance Group is a premier enterprise social media consulting company that offers a unique approach to integrating social media into the enterprise — forget about the tools, it's all about the strategy! Rather than focusing on the tactics (do this or that on LinkedIn, Twitter, YouTube), first we work with you and your senior leadership to comprehend your corporate strategy. Once we understand your strategic objectives and goals, we show you how a comprehensive social media strategy can integrate with and support your corporate strategy. We take an enterprise-wide view based on our unique Enterprise Social Media Framework, which maps social media to all appropriate touchpoints in your enterprise. We go beyond the obvious quick hits — sales and marketing — and help you achieve social-media-driven results in areas such as product development, customer service, and employee engagement and retention. As a result, social media is not just bolted on; it is integrated with, and provides support for, your company's existing strategy and operations, yielding unprecedented results.
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One Response to How to Use Social Media to Close More Deals without Being a Pushy Salesperson

  1. This is a great little infographic that reminds us all to LISTEN to the customer. This is one of the most important lessons in marketing and especially when it comes to using social media.

    Thanks for sharing!

    Tom

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