“Pinterest Contests for Business: Learn how running contests on Pinterest is a great way to expose your brand to a large audience and attract new followers.”
Interesting stats from this article include:
Over 80% of pins are repins, demonstrating the tremendous “virality” at work in the Pinterest community.
Pinterest accounted for 3.6% of referral traffic as of January 2012.
Shoppers referred by Pinterest are 10% more likely to make a purchase than visitors who arrive from other social networks, including Facebook and Twitter.
See on www.socialmediaexaminer.com